For Immediate Release Contact: Bill Marshall (913) 638-2166
June 30th, 2006
KLM Marketing Solutions to manage Tour of Kansas City
www.tourofkc.com
(Overland Park, KS) – KLM Marketing Solutions will take over the helm of the 42nd Annual Tour of Kansas City. After two decades as promoters the Kansas City Bicycle Club Racing Team reached out to the cycling community for help to keep the event alive. The response was strong from two of the largest teams in the region: Team X Cycling & KC Bike.com (representing KCOI and SKC). Both clubs stepped up to the challenge to assist with day of event operations. KCBC President Pete Greig stated “We are pleased that the cycling community has embraced this event to keep the tradition alive”. The event has been a challenge over the past three years despite both private and public sector sponsorships.
KLM Marketing Solutions was approached about managing the event by Mark Thomas of Localcycling.com KLM Marketing Solutions contacted Team X Cycling and KCBike to make the event a group effort. KLM President Bill Marshall stated “If the teams work together on sponsorship and volunteers and encourage the entire cycling community to become involved the race will be a huge success. We are excited to be a part of this historic event. Our goal is to give the event a face lift, add value for our incoming sponsors and spread the word about a new era for the Tour of Kansas City”. For more event information www.tourofkc.com